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Your main activity is:
Type of construction:
Residential units / jobs completed last 12 months:
Your company is located in:					City:
Number of employee(s):
Year(s) in business:

1. Your source for trade information is:
					(Best < > Never use)
• Manufacturers literature
• Trade magazines
• Industry associations
• Industry trade shows
• Governments information
• Home shows
• Internet
• Social media
• Consumer media
• Peers
• Others (specify):

2. BUILDER: What product features help the most in selling a home?
• Kitchens and baths
• Energy efficient products
• Landscaping
• Flooring
• Security features
• Appliances
• Entertainment centres
• Health and life style
• Design features
• Amenities/services
• Others (specify):

3. RENOVATORS: Your most profitable products are:
• Windows and doors
• Roofing
• Siding
• Kitchen and bath
• Security features
• Room enclosures
• Decking
• Energy efficient solutions (specify):
• Others (specify):

4. What information is most useful to you?
					(Most useful < > Least useful)
• Economics information
• Business solutions
• Renovation
• New trends
• New products
• New technology
• How-to articles
• How to market and sell
• Tools of the trade
• Installation techniques
• Management and administration
• Other (specify):

*5. How useful is information presented in Home BUILDER Magazine?*
Very useful
Useful
Somewhat useful
Not at all useful

6. Action(s) taken by you because of magazine content:
• Found new suppliers
• Found new info or products
• Referred to a Web link
• Purchased products
• Made inquiry, asked for more info
• Referred to staff and coworkers
• Recommended to others
• Used in company promotion
• Saved clipping
• Others (specify):

*7. What would you like to see/read in Home BUILDER Magazine?*
					(More < > Less)
• General news
• Association news
• Product features
• Market trends
• Management articles
• How to market and sell
• How-to articles
• What other builders do
• What other renovators do
• Technical information
• Other (specify):

8. What publication do you get and/or read?
• Home BUILDER Magazine					Get__ Read
• Ontario Home Builder					Get__ Read
• Canadian Contractor					Get__ Read
• Construction Canada					Get__ Read
• Renovation Contractor					Get__ Read
• Builder US					Get__ Read
• Fine Homebuilding					Get__ Read
• The Journal of Light Construction					Get__ Read
• Other (specify):

*9. How many people read/look at Home BUILDER Magazine* at your company?**
Inside staff:
Outside visitors:

*10. How much of Home BUILDER Magazine* you look at / read?**
ALL
75%
50%
25%
None

11. How much of the advertising you look at / read?
ALL
75%
50%
25%
None

*12. How long do you keep Home BUILDER Magazine?*
1 month or less
2 months
6 months
12 months
24 months
Longer

*13. How do you read Home BUILDER Magazine?*
In print
Online
Both


14. Please rate our columns and editorial
					(Most useful < > Least useful)
• CHBA Report
• Builder or Renovator Profile
• Market Report
• Monthly Product Features
• Economics by Peter Norman
• Tool Talk by Jon Eakes
• Community Development by Fanis Grammenos
• Building Science by National Research Council
• Customer Satisfaction by Tim Bailey
• Buyer's Guide (January issue)

Please complete the contact information below if you answer YES to any of the following questions:

Yes, I would like to get a FREE web link from your website.
Link to: (enter website URL)

*Yes, I wish to continue to receive a FREE subscription to Home BUILDER Magazine.*

Yes, I would like to have a chance to win a MetalTech Telescopic Ladder.

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